Knowledge & Skills

  • Proficient with Adobe Creative Suite CC:
    InDesign, Illustrator, Photoshop, Acrobat, Premiere

  • Proficient with Microsoft Office: Word, Excel, PowerPoint

  • Expertise in best practices for print and digital layout design,
    including advertising, newspaper, magazine, email, newsletter,
    presentation, proposals, internal forms and documents

  • Social media content creation, scheduling and management

  • Email campaign conceptualization, design and deployment
    (MailChimp, Exact Target, Constant Contact)

  • Project management

  • Logo creation and identity branding

  • Typography, layout principles and color theory

  • Data visualization, infographic, chart and graph creation

  • Copy writing and editing experience using AP Style

  • Experienced in deadline-driven work environments

  • Event planning (booth design, vendor coordination,
    promotion, day-of management and networking)

  • SEO implementation (keyword density, title tags, research)

  • Website design & management (WordPress & SquareSpace)

  • Basic HTML, CSS and PHP troubleshooting

  • Photography and video shooting

  • Post-processing and retouching

  • Video production in Premiere, Final Cut Pro, iMovie

  • Experienced with file organization and archiving

  • Working knowledge of animation and Adobe AfterEffects

  • List research and management

Professional Experience

Thomas Marketing Services: March 2018 - Present
Digital Marketing Strategist- New York, NY
Manage development, delivery and execution inbound and digital marketing strategies for B2B manufacturing and industrial clients in an agency environment. Responsibilities include long term and short term marketing strategy development, targeted marketing content analysis and development, execution of email marketing, lead nurture and social media campaigns, management of WordPress website development and maintenance, ongoing analysis of KPIs and lead generation, SEO strategy and content creation, ongoing collaboration with business owners and C-Suite executives in order to meet their marketing and sales objectives. Hubspot Inbound Certified.

Alcott HR: August 2015 - March 2018
Marketing Specialist- Farmingdale, NY
Solely responsible for all marketing operations for a human resources outsourcing firm (PEO), including traditional and digital design projects (collateral, internal documents, presentations, direct mail, logo and branding design, advertising), social media content creation, email marketing (client communications and targeted sales campaigns), live and webinar-based event planning, trade show coordination, copy writing and editing, digital recruiting, list research and management, general sales support, website management through WordPress. Managed a marketing intern and business development coordinator.

HJMT Public Relations, Inc.: August 2013 - August 2015
Senior Creative Director- Long Beach, NY
Designed, coordinated and directed all creative work for a boutique public relations agency, from concept and design to production and delivery. Responsibilities included traditional print design (business cards, signage, brochures, annual reports, direct mail, email design) web design & blog management, web content writing & creation, social media graphics, branding and logo design, media buying & research, advertising brainstorming and copywriting, photography and video. Managed creative services intern.

Craig Daily Press: February 2012 - July 2013
Graphic Designer (2/13-7/13)- Craig, CO
Designed digital and print advertisements for clients advertising in our newspapers, magazines, supplemental sections and promotional materials. Collaborated with sales team and clients to create effective advertisements. Worked simultaneously on special projects and daily advertisements in order to meet tight deadlines for all publications. Design responsibilities included logo design, branding, copy writing and editing, customer service, photography and ad design. 

Page Designer, Photographer, Copy Editor (2/12-2/13)- Craig, CO Designed page layouts for a newspaper and monthly magazine on a strict deadline. Edited copy for errors and grammar. Photographed spot news and feature stories. Conducted interviews on a weekly basis. Prepared and uploaded online content, including photos, video and other documents through Ellington CMS. 

University of South Carolina Housing: May 2011 - December 2011
Marketing and Communications Graphic Designer- Columbia, SC
Responsible for designing, revising and collaborating on a wide variety of print and digital marketing and promotional materials, from initial conceptualization and brainstorming to working with vendors and clients to achieve a high-quality product. 

The Post and Courier: May 2010 - August 2010
Photography Intern- Charleston, SC
Responsible for producing photographs and video of spot news, features, sports and portraits for a metropolitan newspaper in Charleston, SC. 

Awards

2012 Colorado Press Better Newspaper Contest: Best Editorial Layout & Design, Best News Page Design, Best Cover Design, Best Photo Essay and Best Photography Portfolio

Education

University of South Carolina: 2007 - 2011
School of Journalism and Mass Communications, Columbia, SC
Bachelor of Arts in Visual Communications, Minor in Studio Art

Volunteering & Organizations

Greater Nassau Chorus: May 2016 - Present
Marketing Coordinator (Previously Membership Coordinator)

United Nations Online Volunteering: 2015
Annual Report Design for Red Deporte Cooperacion

Contact Info

Email: maustincreative@gmail.com
Phone: (631) 885-7532
LinkedIn: http://www.linkedin.com/pub/mary-austin/3b/a49/786/

Download

To download a copy of my resume, click here.